This is a product concept and branding identity project for an e-commerce company that sells zero waste kits. Zhero aims to encourage consumers to make small lifestyle changes by offering longer lasting and reusable alternatives to everyday products that contribute to waste. The kits include personal hygiene, cleaning and kitchen products. The products inside the kits come from various brands as well as from the company. The products are shipped out in a recyclable mailer box and will be wrapped in a reusable cotton or canvas tote bag. Since the brand represents low waste, the packaging is minimal and avoids the use of excess stickers, papers and plastic. The intended audience for this project is conscious consumers. This audience consists of a wide age range of people that make purchasing decisions that contribute to positive social, economic and environmental impact.

Website Prototype - 3160 x 2040 px

Box Design Mockup - 3000 x 2250 px

Social Media Prototype - 3300 x 2550 px

Adobe: InDesign, Photoshop, Illustrator